I’m a data-driven marketing strategist and founder of Bang! Blitz Marketing, specializing in growth, brand development, advertising, and lifecycle marketing. With experience across luxury, tech, medical, entertainment, and lifestyle brands, I blend analytics with creative storytelling to drive engagement and revenue. Passionate about elevating diverse communities, I create impactful marketing strategies that connect brands with the right audience.
I thrive on analyzing data, uncovering strategic insights, and crafting marketing programs that exceed KPI goals. Throughout my career, I’ve consistently pushed revenue benchmarks to new heights with a blend of research-driven strategy and bold creativity.
Technical Skills: SQL/Database Query, Google Analytics, WordPress, Web Development, HTML/CSS, JIRA/Basecamp/Shortcut/Monday, Adobe Suite, Appsflyer, Amplitude, Photoshop, Microsoft Office, CRM, Digital Photography.
Marketing Skills: Influencer Marketing, Marketing Automation, Email Marketing, Marketing Design, Copywriting, Graphic Design, App Store Optimization, Mobile App Marketing, FB/IG Ads, Youtube marketing, Social Media and Organic Content, Google Ads.
Analytical Skills: Market Research, Consumer Research, Customer Modeling, Data Analytics, A/B Testing, Data Visualization.
EXPERIENCE
Growth Marketing Director — SKILLR, New York City
Own growth initiatives including Lifecycle, Paid Ads, App Store Optimization, and Social Media for a mobile app. (2022 – present)
Growth Marketing Manager — AEDIT, New York City
Own growth initiatives including Lifecycle, Paid Ads, App Store Optimization, and Email Campaigns for a mobile app. (2021 – 2022)
Growth Marketing Manager — EME Hive, New York City
Led the end-to-end growth strategy for a dating mobile app, from concept to execution, driving user acquisition and engagement. (2017 – 2021)
Advertising and Media Relations Manager — PARTNERSHIP FOR DRUG-FREE KIDS, NEW YORK CITY
Researched and built relationships with top media partners—including Time Inc., Disney, Hearst, and The New York Times—securing high-value collaborations and winning pro bono ad placements. (2013 – 2017)
CONSULTING
AELOO Studio, Orlando (2023)
Developed comprehensive branding, content, and web strategies for a high-end women’s fashion label, creating a cohesive and elevated digital presence that resonates with luxury consumers.
Zepeto/Naver Z, New York City (2021)
Led influencer marketing initiatives for an immersive avatar-based social universe, driving brand awareness and community engagement by partnering with creators who amplify self-expression and digital connection.
Subway Reads (2018)
Created compelling content for Subway Reads, including immersive subway installations and investor presentations, to promote literacy through free book excerpts in partnership with the MTA, TransitWireless, and major publishers.
I’m looking for my next role where I can connect with brilliant people and make big things happen.
When you’re adventurous and ready for big change, contact me.